THE KETOGENIC WAY OF EATING
Why is this called "the fat burning diet"
and what's it all about?
THE KETOGENIC WAY OF EATING
Why is this called "the fat burning diet" and what's it all about?
WHAT IS KETOSIS?

"Nutritional Ketosis” is a natural metabolic state where your body burns fat for fuel rather than carbohydrates. When you decrease the available glucose in your body, stored fats are broken down (metabolized) to be used instead for energy. During this process, fatty acids known as ketones are released into the blood stream, hence the name: ‘ketosis’.


A ketogenic diet is simply any way of eating that promotes this process. Other popular terms for it are “low carb high fat” (LCHF) or “high fat low carbohydrate” (HFLC). The simple premise behind LCHF eating is that by reducing your intake of carbohydrates (sugars and starches) and increasing the percentage of fat intake, your body adapts to metabolizing fat for energy rather than carbohydrate. This is known as becoming ‘fat-adapted’, and there are many doctors, physicians and dietitians who are now encouraging their patients to adopt this way of eating.
WHY GO KETO?
There are many reasons why people are turning to the ketogenic diet; but the most common reason we hear is because they really want to find a sustainable, satisfying way to successfully manage their blood sugar, yet not have to go without the joy of eating delicious food. We need to eat, right? But what we’re figuring out – and it’s an ongoing team effort – is HOW to eat so that we feel fantastic in our bodies.
HOW DO I START?

We know how hard it can be when making the change to the ketogenic lifestyle in the beginning, so we've developed a range of delicious keto friendly products along with the information you need to make the transition easy.

Please be sure to get your free Keto 101 Beginners Guide below to help you get started!
FREE KETO 101 E-BOOK
The 5 essential things you need to know when starting the Ketogenic way of eating.

INTRODUCING THE 21 DAY KETO
KICKSTART PROGRAM
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